MUHAMMAD ABDULLAH; HARY MULYADI; OBY EKO PURWANTO; ATI CHANDRASARI; VALENTINE THERESIA SIMAMORA. BRAND EQUITY OF KAPAL API SACHET COFFEE IN SAWANGAN: A COMPREHENSIVE STUDY USING MIXED METHODS. Akrab Juara : Jurnal Ilmu-ilmu Sosial, [S. l.], v. 10, n. 2, p. 536–558, 2025. Disponível em: https://www.akrabjuara.com/index.php/akrabjuara/article/view/2383. Acesso em: 28 jan. 2026.